February 23, 2021 * John Adams at 11:00 am


SapphireOne’s Jack Adams competes at the 2021 FIS Alpine World Ski Championships in Cortina, Italy.


Jack Adams competes for New Zealand in the Giant Slalom and Slalom at the 2021 FIS Alpine World Ski Championships.


Congratulations to SapphireOne sponsored athlete Jack Adams who has just competed in the FIS Alpine World Championships in Cortina, Italy. The event is held every second year and showcases the best alpine athletes from around the world.

In the Giant Slalom Jack placed 32nd in the Qualifying race, just missing out on the finals, and achieved an impressive overall ranking of 50th.

In the Slalom Jack fought hard in Run 1 on a course that challenged the best in the world, with 30% of the field being a ‘Did Not Finish’ (DNF). Jack moved from 71st to 35th after the first run and was ready for Run 2.

In Run 2 he was on track for a top 20 result, and just a few gates from the finish line hit one bump too many and joined the 70% of athletes that had a DNF.



We are all extremely proud of Jack and his efforts at his first World Champs, and look forward to following his progress through the rest of the season. We also thank SnowSports NZ for giving Jack the opportunity to be part of a major event surrounded by the best in the world.


Video edited by Steve Kantarelis. Blog by Suzie Adams and Maddie Kent.

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